TOMS ONE FOR ONE

Ok so as I missed the chance to meet the founder of TOMS, Blake Mycoskie last week at the TOMS event so I went back to Lane Crawford the next day for the press day to check out the collection, if you're following me on Instagram you might already know about this.  As soon as I walked into the TOMS section I was immediately attracted by the bunch of TOMS that were hanging over the table, as you can see from my photos above they were all specially customized and if you're in Hong Kong go visit Lane Crawford at IFC, Central from 13th Oct - 18th Nov every Saturday and Sunday and you can customize your very own pair by just purchasing a pair of black or white canvas TOMS and show your creative side at the workshop.  As well as just buying shoes from TOMS you can now also purchase TOMS eyewear too.

Eight local and international artists were invited to customize a pair of TOMS shoes which was up for charity auction during the event that night, benefiting Changing Young Lives Foundation.  You can now see all these unique designs displayed on the wall "Artist Gallery" in Lane Crawford IFC (Hong Kong)

Blake Mycoskie created a "One for One" project, basically it's a project to donate new TOMS shoes to the children who live in extreme poverty.  With every pair you purchase, TOMS will give a pair of new shoes to a child in need.  

Love

Meekay

x

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